Orient Planet Academy has been established in response to the huge demand for communications professionals in the Middle East. Home to some of the world's fastest-growing economies and commercial hubs, the region is ripe for a communications revolution that will harness the energy and potential of the Arab business community.
Our Academy draws on the expertise of Orient Planet PR and Marketing Communications, one of the Middle East's most rapidly growing Public Relations, Marketing and Communications Consultancies, and its exclusive partnership with the Irish Academy – a private college with over 20 years of expertise in education and training in the communications disciplines – to transform you into the communications expert today's corporations want and need.
The Academy offers online Public Relations, Journalism, Grammar, and Event Management courses taught worldwide.
Public Relations Courses
The Academy's Certificate course in Public Relations has been specially designed to give participants access to the best practitioners in the business. These PR professionals, who work as our tutors, offer advice and guidance to students as they proceed through their course of study. The course teaches the publicity skills which every practitioner draws on in their daily practice, and also gives an overview of crisis PR (vital in today's media environment). Finally, the course offers an insight into what public relations is all about and looks at how in-house professionals and external PR consultants have different duties and responsibilities.
Public relations is a skill which you can use in every walk of life. It is an industry-transferable skill and it is an international skill.
The Academy's Certificate course in Journalism is specifically designed for people who want to start freelancing into the industry. The course covers the vitally important areas of law and contract which every journalist must understand. In addition, the course teaches the complementary but separate skills of writing for news, writing features, color writing and interviewing skills. A professional journalist tutors our course participants, keeping them abreast of best practice in the industry and offering advice, guidance and mentoring as the course proceeds.
Journalistic skills can be applied to all areas of media – e.g. sport, finance, lifestyle, agriculture – as well as research, sub-editing and producing. Journalism is an international skill which is transferable across continents.
Event Management Courses
The Academy's Diploma in Event Management course is designed for people who want to work in the industry or who are already working in the industry, but need to up-skill their knowledge. This diploma teaches all of the elements of organizing an event, but, equally as important in the current climate, it will open a window into the world of event planning, health and safety issues, staff recruitment and training, legislative responsibilities, crisis planning and professional event management.
Event Management skills are used in a wide range of business by wedding planners, hotel event organizers, event management companies, and concert promoters. The skills needed to be a professional event manager are the same worldwide. They are infinitely and internationally transferable.
The Academy offers a Certificate course in English Grammar, specifically written to meet the needs of people who are passionate about the English language. The grammar course teaches the structure of sentences; the roles of nouns, verbs and adverbs; the function of punctuation and the parts played by participles, gerunds and conjunctions.
If writing is a part of your work function, if you just love the English language, if you need certification to show that you have a thorough understanding of the English language, then this is the course for you.
Trainers, Lecturers and Tutors
The trainers, lecturers and tutors of the Academy are all highly respected practitioners in their fields. Participants benefit from their wealth of experience, practical examples, case studies and day-to-day involvement in the industry. All of our tutors work in the industry in which they teach, so their advice is always up-to-the-minute, best industry practice. They are also genuinely interested in passing on the skills that they have learned. They enjoy helping new entrants into their profession.
Our partner, the Irish Academy, through its director, holds an active membership of the PRSA (Public Relations Society of America), the NUJ (National Union of Journalists), the AEJ (Association of European Journalists), CERP (The European Confederation of Public Relations) and EUPRERA (European Public Relations Education and Research Association).
Orient Planet Academy's mission is to serve as a center of excellence in communications education and training and inspire a new generation of Public Relations, Journalism, Marketing and PR and Event Management professionals capable of meeting the unique needs of the Arab world.